About Me

My name is Griffin Konheim, and I'm passionate about helping brands connect with people through strategic thinking, creative problem-solving, and authentic storytelling.

Throughout my academic and professional journey, I've had the opportunity to work across account management, creator partnerships, campaign strategy, and marketing innovation. These experiences have allowed me to collaborate with diverse teams, tackle complex challenges, and contribute to campaigns that make an impact. Currently, I support integrated marketing initiatives for innovative brands while collaborating with cross-functional teams to bring ideas from concept to execution. Whether through advertising competitions, international marketing experiences, or client-facing campaign projects, I've enjoyed opportunities to combine strategic thinking with a creative approach.

Leveraging artificial intelligence in marketing has allowed me to enhance research, streamline workflows, and uncover insights that support more effective decision-making. As technology continues to evolve, I'm interested in how AI can complement human creativity and support more effective audience engagement.

What drives me most is understanding what resonates with people and using those insights to create impactful marketing solutions. I thrive in collaborative environments and excel at building strong relationships. As the marketing landscape continues to evolve, I am actively seeking new opportunities that align with my goals to help brands tell stronger stories and build lasting connections.

Education

University of Arizona, Eller College of Management

B.S. in Business Administration, Marketing

Graduated May 2025

Professional & Leadership Experience

Skills

Technical Skills: Microsoft Office Suite • ChatGPT & AI workflow integration • Google Workspace • Canva • Asana • Figma

Professional Skills: Client relations • Creative strategy • Campaign coordination • Creator/influencer partnerships • Brand development • Cross-functional collaboration